What you'll learn
Understand what sales psychology is and how human behaviour impacts our buying decisions.
Learn proven methods, including storytelling and DISC assessment, to tailor your approach and close more deals.
Walk away with actionable tips and a clear plan to improve your sales effectiveness using psychological insights.
Apply the key principles of ethical sales psychology to build trust and create outcomes that feel good for both sides.
Meet the speaker
Lindsey Newman-Wood
Passion Marketing
I am a results driven sales and marketing consultant, trainer, coach and mentor with over 25 years of experience for both SMEs and large businesses. I am passionate about helping businesses become better at sales and marketing and navigate the challenges they face so they can grow and thrive.
What's Covered?
Sales fundamentals demystified: core concepts explained in plain language The modern sales mindset: replacing outdated pushy tactics with value-based approaches Customer psychology essentials: understanding buying motivations and decision factors Prospecting techniques for identifying potential clients without cold calling anxiety Conversation frameworks that naturally guide prospects toward purchasing Question techniques that uncover genuine needs and create opportunities Objection handling approaches that feel natural and non-confrontational Simple closing methods that respect both seller and buyer
Who this webinar is for
Anyone looking to sell more effectively by understanding who their audience is and how to interact with them better. Perfect for new business owners, professionals transitioning into sales roles, creative entrepreneurs who need to sell their services, and anyone who feels intimidated or uncomfortable with traditional sales approaches.
Master the Art of Persuasion!
Join us to get a better grasp of how to persuade people to buy from you without sounding overly sales and definitely not sleazy.
£20.00